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When did all movie commercials become the same?


Tabe

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When did all movie commericals start using the exact same format?  By that I mean,widescreen presentation but with a bar at the top and one at the bottom with the date and name or whatever.  They all look exactly the same now, even across studios and so on.

 

When (and how?) did that start?

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The first movie trailer I remember seeing the name and date on the top was Pineapple Express and that was 2008.  So it's been going on at least for five years if not more so.

 

I want to know why movie trailers continue to use the "record skip" to indicate something wacky's about to happen when the people these movies are catering to have probably never used a record player in their life.

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I just want to know when they're going to stop ruining plot points and big reveals, or punchlines to gags in comedies?

 

I actively avoid all trailers unless I'm actually sitting in a cinema - then I have no choice but to watch. But, I'm also the guy who avoids the "NEXT WEEK ON..." bit, whenever possible.

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